Developing Your Nonprofit Funding Strategy
“Aren’t you leaving money on the table by not going after more types of funding?”
Many nonprofit leaders are asked why their organization isn’t hosting a gala or pursuing a grant or launching a viral social media campaign like other organizations.
Yet, too often, reacting to fundraising opportunities or following conventional wisdom (“diversification is good”) substitutes for thoughtful planning around a funding strategy.
In fact, nonprofits often benefit from concentrating on just one or two revenue categories (such as government, philanthropy, corporate, or earned income) and building dedicated capabilities to match. By focusing and building the capabilities to do one or two things really well, an organization will have a better chance to find and pursue a strategy that will position it to attract the dollars needed to achieve its aspirations for impact in the world.
Whether you are seeking to grow or mainly to sustain the current size of your nonprofit organization, join this webinar to:
- Learn how a well-defined funding strategy will better position your organization to attract the dollars needed to achieve your mission
- Walk through three key questions you should focus on in order to develop your organization’s funding strategy
- Hear what other nonprofit leaders have learned in the process of revisiting their funding strategies